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Digital Asset and Production Specialist

Company: Speedo
Location: Cypress
Posted on: September 17, 2022

Job Description:

WE ARE SPEEDO The world's leading swimwear brand, Speedo is passionate about life in and around the water. The brand's heritage of innovation derives from its leadership in competitive swimming, where more Olympic Gold Medals have been won in Speedo than any other brand. Unmatched in performance, fit and feel, we are also America's #1 goggle brand. From the first splash, to every stroke, the genuine love and excitement we have working with the water is what creates exciting and meaningful relationships. Speedo is not where we work, but is who we are. It's watching a baby in the pool for the first time or our athletes make history. What we do is sacred to us and our connection to the rest of water lovers around the world. Driven by the challenge, not the glory. At Speedo, it is never enough to be good at what you do; you have to love what you do. Speedo is a part of the Pentland Brands Limited Family. We are Pentland Brands, a global family business bringing some of the most loved active and footwear brands to millions of people around the world. We own Speedo, Berghaus, Canterbury of New Zealand, Endura, Mitre, ellesse, SeaVees, Red or Dead and we're the UK licensee for Kickers and have a joint venture partnership for Lacoste footwear. Our products are available in over 190 countries and are sold either directly by Group companies or are represented by licensees and distributors. All our brands have their own unique identities and every one of them is powered by Pentland. We have more than 1,200 employees worldwide and we're always on the lookout for talented, enthusiastic people to help shape our future. We celebrate differences and give everyone the freedom to innovate and develop, be it through creative working environments or learning opportunities. Our brands are there in the moments that matter - being there for more people, in more of those moments, drives everything we do. At Pentland, we're guided by four principles, we use these to make sure we're not only doing a great job, but we're doing it in the right way:

  • Success is a team game
  • With clarity and courage
  • Better as standard
  • In good conscience We believe in building brands for the world to love, generation after generation. Your potential is our potential and together we can build and grow brands that last. KEY PURPOSE: The role of the Digital Asset and Production Specialist will have the primary responsibility to facilitate all operational tasks to support the creation, organization, trafficking, and utilization of digital assets inclusive of graphics, copy, photography and video. He/she will coordinate all aspects of making sure the right assets are created to the correct specifications and properly distributed on time. They will liaise with outside studio agencies to manage and set studio productions based on yearly shoot calendar aligning with budget and the business needs. PRIMARY RESPONSIBILITIES:
    • Responsible for acquiring, cataloguing, managing, and protecting the departments digital assets
    • Organize assets on marketing server and local drives
    • Keep up with the DAM platform with respect to organizing assets by season, uploading, removing, adding metadata, and maintaining a clear thoughtful taxonomy of assets for the business
    • Manage weekly DAM email communication to the business
    • Onboard and train new hires use of the DAM system
    • Coordinate outside vendors in uploading assets into DAM system
    • Serve as a conduit between cross functional teams to help lead in the creation of shot lists for seasonal PDP photoshoot and lifestyle photoshoot production
    • Assist in briefing in photoshoots with the production team while steering milestones such as budget, model casting, shot list delivery, and final image delivery
    • Create detailed documents to catalog asset organization
    • Coordinate the creation and updates of digital SOP operational documents including but not limited to, Photography style guide, PDP Shoot, DAM instructional guide
    • Help with the monitoring of the access and use of digital assets, ensuring brand consistency, compliance, and copyrights
    • Accountable to the Marketing team, internet sales, Speedo USA and B2B sales teams, communicating the status of assets
    • Regular assessment of studio operations to identify areas of improvement / efficiencies in day-to-day workflow in partnership with studios and vendors
    • Be marketing operation minded, looking for opportunities to improve through process or tools
    • Assist on set at e-commerce photoshoots and partner with art director to oversee process and ensure all assets are being captured accurately
    • Work with retouching vendors and creative team on retouching e-commerce and lifestyle imagery and tracking monthly asset retouching document
    • Partner with project manager on managing the photoshoot calendar, planning shoots, dates, and budgets around business needs and milestones QUALIFICATIONS & EXPERIENCE:
      • 3+ years of experience within a retail-based company preferably in the sporting good and/or apparel business
      • Experience in photo studio production process - with a keen eye for Creative, Styling, Photography & Retouching practices - Experience in content management systems, and project management tools
        • Excellent knowledge of MS office
        • Well-developed knowledge in Adobe Creative Suites
        • Must be extremely detail oriented and highly organized
        • Effective collaboration with cross functional teams
        • Thrive in a fast paced, team first, high energy environment - Clearly explain usage conditions and access procedures for the company's digital assets - Patiently and empathetically enforce compliance with the related guidelines
          • Excellent problem-solving skills
          • Well-developed organizational, written and verbal communication abilities
          • Bachelor's Degree preferred

Keywords: Speedo, Cypress , Digital Asset and Production Specialist, Professions , Cypress, California

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