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Creative Designer - Designer

Company: SPECTRUM
Location: Cypress
Posted on: November 21, 2020

Job Description:

Job Description Spectrum Reach (www.spectrumreach.com ) grows businesses of all sizes with custom, multiscreen advertising solutions, backed by the power of TV, data, innovation, community experts, and unforgettable creative. Summary The Creative Designer will be responsible for supporting conceptualization and implementation of design solutions that support brand strategies and revenue driving goals of the organization. This position will work as a collaborative partner with other designers and business units to develop and design multi-platform branding campaigns including email design and HTML coding, marketing, sales and event collateral, and internal and external communications. They will work continuously to support, grow and evolve the Spectrum Reach and Kernel corporate brands. Responsibilities * Actively and consistently support all efforts to uphold and enhance the Spectrum Reach and Kernel brands * Design and code B2B emails * Assume a role in quality control around customer and associate facing graphic elements. * Ensure brand guideline consistency in all designed projects * Actively participate in discussions and planning around brand and marketing strategies and campaigns * Active collaboration, and relationship growth and development with team members and internal stakeholders * Actively researching and incorporating latest multi-platform marketing and design trends and techniques * Creative problem solving * Clear communication and interpretation of complex business concepts, including our products and services, to customers and prospects * Perform other duties as requested by supervisor REQUIRED QUALIFICATIONS Skills/Abilities and Knowledge Knowledge of multi-media design including: email design and HTML coding, digital media, print, social media, email marketing design/development, promotion, b2b sales materials, event collateral * Experience with Salesforce Marketing Cloud * Experience with Pardot, Bootstrap, and AMPscript would be preferred, but not necessary * HTML coding and HTML 5 * Database marketing and lead generation * Knowledge of media marketing terminology and media advertising techniques * Ability to understand overarching business and goals of the organization * Have a proven track record of developing high quality, creative and compelling concepts for multi-platform advertising * Strong corporate design aesthetic and sensibilities * Ability to generate designs and concepts quickly * Proven ability to thrive in fast paced environment where demands and direction of work are changing, work independently, and manage/own personal workload * Proficiency with Adobe Creative Cloud including: Photoshop, InDesign and Illustrator. Experience with HTML and code editors, email marketing platforms, workflow management software, and Microsoft Office

Keywords: SPECTRUM, Cypress , Creative Designer - Designer, Other , Cypress, California

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